As a content strategist, one of the many first steps is to do a content audit. What’s on the client’s web pages…videos? Photos? Forms? Are the pages accessible? Do they have descriptive meta and alt tags? Audit time!
Dress for Success is a non-profit organization that empowers women who struggle with poverty. Using an extensive support system, women are given a professional outfit to help them find employment. Additionally, tools and resources are provided to continue living independently and sustain professional and financial lives.
The site is geared toward those who want to volunteer, donate professional clothing, or donate money. It also directs you to find your local affiliate or to start your own. It is also targeted at the women who need this help.
Below is a copy of my findings from the audit. They cover everything from Search Engine Optimization (SEO) to accessibility.
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