Screenshot from Buzzfeed’s homepage Most people won’t know what native advertising is if you ask them, but will definitely know once you...

As a content strategist, one of the many first steps is to do a content audit. What’s on the client’s web pages…videos? Photos? Forms?...

Photo by Startaê Team on Unsplash The history of content strategy has been an interesting one. The main bulk of its life starts in the...

I have experience on both a personal and business level with content, and both are drastically different. Personally, I created a podcast...